02 November 2008


Ben & Jerry's Cowmobile / Waterbury, Vermont
What would a trip to Vermont be without a stop at Ben & Jerry's ice cream factory in Waterbury. In 1977, lifelong friends Ben Cohen and Jerry Greenfield completed a $5 correspondence course on ice cream making from Penn State University achieving perfect scores. In May 1978, with a $12,000 investment the pair opened an ice cream parlor in a renovated gas station in downtown Burlington, Vermont. The innovative flavors, made from fresh Vermont milk and cream, combined with large portions of whatever extra ingredients they felt like adding on the day of making, redefined ice cream as we know it today. But apparently too much milk and cream in the eyes of PETA who, in September 2008, sent a letter to Ben & Jerry's suggesting that in order to prevent cruelty to dairy cows they should use human breast milk in their ice cream. Ben & Jerry's applauded PETA's animal-friendly consciousness and then politely told them to go suck tit. Oh, and what do you call a cow that has just given birth? De-calf-inated, of course.

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